BJORN STAPS


 

PHILIPS Automotive Lighting: Defeat Darkness





client: Philips Automoitive Lighting

For this campaign for Philips Automotive Lighting, we travelled to Morocco during the Libya Rally to tell the story of the real heroes behind the race. Not the drivers, but the mechanics who work through the night in the Sahara desert, relying on powerful lighting to get their vehicles ready for the next day's start.

Shot in demanding conditions with real mechanics and drivers, the resulting images capture the raw intensity of the job. Created for campaign, POS, website and social media.




- photography for website | advertising | socials
- lifestyle photography
- post production- storytelling



client: Philips Lighting
agency: BOVIL
creative director: Shaun Northrop
location: Sahara Dessert, Libya Rally Marocco








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